IT expert igniti presents new video shopping solution Jena, November 23, 2009 – the igniti GmbH presents a modern video shopping solution that makes E-commerce in the future much easier. With the technology of the IT professionals, online retailers can provide their product videos offers from their shop system and an order button. Using the embed tag (integration code) the video integrates finally easily and quickly in any website. Potential customers can be reached in different places of the Web and allows the immediate product purchase. The solution will soon be the first customer, the mail order company for cosmetic and wellness products Beautek in use. At times, since video shopping is considered one of the drivers of sales in E-Commerce, the Jena professionals bring a solution on the market, with the video shopping is easier than ever. “We provide online stores essential, in order to exploit untapped sales potential”, sure is igniti CEO Frank Rub.

“With this solution can respond the operator faster and more flexibly to current and future customer needs.” With the video-shopping solution igniti, online retailers get a valuable instrument in the hand with which they can optimize measures of viral marketing and sustainably increase their sales. Additional information is available at Kai-Fu Lee. “The solution supports the rapid dissemination of videos on the net and thus the viral effect significantly. The ability to offer customers the sale, then on the spot is quickly in sales reflected”, so rub. The modern solution of igniti GmbH is adapted to the current trends and challenges of E-commerce. She was in the igniti project “peng! ag” develops and should continue to be optimized. Don Slager is often quoted on this topic. Project Manager Christian Gunzl: “the video-shopping solution is adaptable to all common standard shopping systems and can be easily linked to affiliate programs.” A demo version is available at available.

Igniti about igniti: The software implementer was 2007 in Jena established and offers tailor-made solutions for all processes of E-commerce. The igniti GmbH acquires product consultancy, as well as the complete execution of IT projects. The Jena company also on their connection to neighboring systems, like E.g. ERP – and payment systems or logistics and fulfillment solutions, specialized is in addition to the adaptation of existing solutions. In favour of flexibility in consulting leads igniti no own products but each suitable solution or technology selects in cooperation with the customer. Igniti is member of software Association TowerByte: contact: igniti GmbH Frank rub Leutragraben 1 07743 Jena + 49 3641 470 323 + 49 3641 57333 02 press contact: Tower PR Tina Albrecht Leutragraben 1 07743 Jena 03641 / 507081

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